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Graphic Design Branding
Beyond Flat Design: Embracing Texture in the Digital World - Article By Nexlla Creative Agency
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Beyond Flat Design: Embracing Texture in the Digital World.

Flat design, with its clean lines, bold colors, and minimalist aesthetic, has dominated web and UI design for the past decade. However, a new trend is emerging – the reintroduction of texture. Let's explore why texture is making a comeback and how it can enhance your brand's digital presence.

Why Texture Matters

  • Visual Interest: Texture adds depth and dimension, breaking up the potential monotony of flat design.
  • Tactile Connection: Even in the digital realm, humans crave tactile experiences. Texture can evoke real-world sensations, making interactions more engaging.
  • Memorability: Textured designs can stand out in a sea of flat interfaces, increasing brand recall.
  • Emotional Impact: Different textures can convey a wide range of emotions, from the warmth of natural materials to the sleekness of metal.

Types of Digital Texture

  • Microtextures: Subtle patterns or gradients that add complexity without being overpowering.
  • Skeuomorphic Textures: Imitating real-world materials like leather, wood, or paper.
  • Photographic Textures: High-resolution images of natural or man-made textures.
  • Illustrative Textures: Hand-drawn patterns or textures that add a touch of personality.

Nexlla's Approach to Texture

At Nexlla, we believe texture should be used strategically, not just for the sake of being trendy. We consider the following:

  • Brand Alignment: Does the use of texture complement your brand's personality and industry?
  • User Experience: Will added texture improve usability or create unnecessary clutter?
  • Accessibility: Ensure textures are implemented in a way that retains readability and functionality for all users.

Want to explore how texture can elevate your digital design? Contact us today.

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